A Word From The Publisher

Aum Sai Ram. Greetings to all the readers, editorial members, and back-office staff of SAI AURA.

As we bring out the 29th issue of ‘SAI Aura’ in April 2025, our Editorial Board has requested me to pen a few words as people around the world will celebrate the Kannada, Telugu, and Tamil New Year Day apart from Baisakhi, Gudi Padwa in April 2025 and Rama Navami commemorating Sai Maharaj’s Advent on this earth – the festival to mark the occasion of happiness and joy in welcoming twelve new months as per Hindu Almanac, and to celebrate victory of good.

As readers of Sai Aura, you have the power to change your ways in this fast-paced world. Life can feel overwhelming. In the USA, many people need tranquilizers to get through the night and mood boosters to brighten their day. A thought toward oneself spoils the show. Obsessing oneself drains their energy, enthusiasm, and creativity. It leads to errors, mediocrity, and failure.

The Sai Satcharita encourages you to work in a spirit of yajna – service and sacrifice – for a higher cause. The universe seems to work in the spirit of yajna.

The Sun gives valuable light and heat. Flowers give fragrance, birds sing, peacocks dance, rivers give life. No element in nature works with a selfish purpose except humans. Only human beings suffer from anxiety and stress. Lord Sainath says emphatically in the Sai Satcharita – “work unselfishly, and you will attain success, happiness, and spiritual growth. Selfishness only gives misery”.

Everyone is born with a distinctive gift, an inborn talent. What’s yours? Identify your talent. This can be a game-changer. The world would have lost the iconic Kirtankar-Saint if Ganesh Rao Sahasrabuddhe had continued as a Police Constable, unaware of his talent as an extempore poet. Even now, the books written by Das Ganu Maharaj are prescribed textbooks in the Universities across Maharashtra. B.V. Narasimha Iyer became a great ‘Apostle of Sai Maharaj to spread his message across the length and breadth of the country. If he had remained a lawyer, he would have become a Minister or Governor in independent India.

Put in hard work, grit, and perseverance to achieve your objective. Set aside your favorite movies, dining out, or hanging out with friends. Direct all your actions towards your goal. There is no easy way to succeed. In Sai Satcharita, we come across Kaka Dixit, Nana Chandorkar, and others, who started their ‘Sadhana’ at 4:00 a.m. daily. Cricketers, athletes, and musicians work hard to achieve their dreams. Are you ready to put in the effort?

Sharpen your intellect. The intellect thinks, reasons, and navigates life’s challenges. When the intellect directs your actions toward the goal, you generate energy. Feel deeply about your goal, be devoted to it, love it, and work consistently for it. Concentrate on every action without meandering to past worry or future anxiety. The results will be astounding.

Nobody can achieve greatness alone. Recognize the pivotal role of teamwork in achieving success. Inspire others with a higher purpose. Reach out to them with love and affection. Give them a reason to come to work excitedly, for the cause, not just their paycheck. Empathize, appreciate, and applaud. Let Sai Satcharita be your route map. Sai Satcharita lays down your blueprint.

By Sainath’s grace, your team members will rise to the occasion and serve the cause. They will do their best to achieve the goal. The positive impact will be profound. Share the spoils with your team members. Give them the credit they deserve. You will achieve outstanding results.

Society equates success solely with money. Is it restricted to material riches? The Sai Satcharita teaches us that true success goes beyond mere wealth. It’s about happiness and fulfillment. Invest in your happiness and personal growth, and wealth will follow effortlessly.

Are you ready to tap into your limitless potential? Start today by shifting your focus from profiteering to offering. Identify your passion, work hard, and engage with others meaningfully. Embrace the journey of self-discovery. You have the power to change your life and inspire those around you.

Let’s unleash that greatness together. Each step brings you closer to Parabrahman and to becoming the extraordinary person you were meant to be by Sainath Parabrahman. Whether through your work, relationships, or creative pursuits, and Sainath’s blessings. The world is waiting for what you can offer.

Such is true success in life.

With all best wishes and Regards

Yours Sai Babaly,
Prathibha